--- title: LoRaWAN® is Essential for Social, Environmental and Financial Sustainability description: Donna Moore, Chairwoman and CEO of the LoRa Alliance, discusses how LoRaWAN has become an essential technology, embedded in our daily lives and leading sustainable IoT. image: https://blog.lora-alliance.org/hubfs/Blog%20Images/essential-iot-blog.jpg --- [![loraalliance-logo](https://blog.lora-alliance.org/hubfs/loraalliance-logo.svg "loraalliance-logo")](https://lora-alliance.org/) - [LoRa Alliance®](https://lora-alliance.org/) - LoRaWAN® - [Certification](https://lora-alliance.org/lorawan-certification/) - Membership - [Products & Services](https://lora-alliance.org/showcase/) - [Resources](https://resources.lora-alliance.org/) ### Topics - Select a Topic [IoT](https://blog.lora-alliance.org/tag/iot) [LoRaWAN®](https://blog.lora-alliance.org/tag/lorawan) [LPWAN](https://blog.lora-alliance.org/tag/lpwan) [Sustainability](https://blog.lora-alliance.org/tag/sustainability) # LoRaWAN® is Essential for Social, Environmental and Financial Sustainability ![Picture of Donna Moore, CEO & Chairwoman of LoRa Alliance](https://blog.lora-alliance.org/hubfs/Speaker%20Headshots/Donna_Moore.jpg) By [Donna Moore, CEO & Chairwoman of LoRa Alliance](https://blog.lora-alliance.org/author/donna-moore-lora-alliance) on October, 24 2022 [mailto:?body=https://blog.lora-alliance.org/lorawan-is-essential-for-social-environmental-financial-sustainability](mailto:?body=https://blog.lora-alliance.org/lorawan-is-essential-for-social-environmental-financial-sustainability) ![Essential technology background image](https://blog.lora-alliance.org/hubfs/Blog%20Images/essential-iot-blog.jpg) #### The Vision of the LoRa Alliance® is to empower sustainable IoT to maximize efficiency, improve quality of life and protect the planet's resources.   When I consider LoRaWAN®’s impact, I am reminded of Maslow's famous hierarchy of needs. LoRaWAN supports the first two foundational levels: physical needs and safety needs. And you can't achieve higher levels of growth until the first two levels of foundational needs are met.   ##### LoRaWAN is at the Heart of the IoT Digital Revolution ![Maslows Hierarchy2_R8(1)](https://blog.lora-alliance.org/hs-fs/hubfs/Blog%20Images/Maslows%20Hierarchy2_R8(1).png?width=650&height=386&name=Maslows%20Hierarchy2_R8(1).png)   ### PHYSICAL NEEDS ##### AIR With respect to physical or physiological needs, LoRaWAN helps us ensure the air we breathe is pure. By measuring CO2 or pollution levels indoors and out, we know when there are safety risks to people and can ensure our homes, buildings, schools, and workspaces are well-ventilated, temperature and humidity-controlled and safe for occupancy. ##### FOOD LoRaWAN is increasing the world’s food supply and helps feed more people with less. From improving crop yields to preventing food waste by monitoring cold storage temperatures of food during transportation, in stores and restaurants. ##### WATER Of all the available water on earth, 97.2 is salt water and only 2.8% is fresh water, which is what is used for industry, farming, buildings, homes, and drinking. In fact, fresh water is becoming so scarce people are stealing it from each another and fighting over it. LoRaWAN conserves water - through leak detection, water waste management, and precision irrigation. It also monitors the quality of water to ensure it’s for safe for drinking.   #### SAFETY NEEDS ##### HEALTH LoRaWAN supports health and healthcare workers by ensuring medications are stored at proper temperatures, tracking medical equipment, cleaning automation, finding dementia patients when they wonder, and expanding tele health applications. ##### SECURITY The number of ways LoRaWAN achieves security is unlimited: from warnings about tsunamis, floods, fire, and earthquakes to safety alerts for mining sites, construction sites, oil refineries and panic buttons, to structural alerts for building and bridges and security of assets for theft prevention and location tracking. ##### FINANCIAL PERFORMANCE The business case for LoRaWAN is second to none because LoRaWAN improves business bottom lines through effective and efficient operations. When LoRaWAN increases performance which increasing profits.   LoRaWAN solutions are addressing these 6 core essential needs by helping to solve the world’s most pressing challenges. And we do it in a way that also meets business needs for performance and profit. The LoRa Alliance has hundreds of members, with thousands of deployments, in numerous verticals, providing countless solutions around the world that are essential to supporting a sustainable future.   ###### About The Author [More from this author](https://blog.lora-alliance.org/author/donna-moore-lora-alliance) ![](https://blog.lora-alliance.org/hs-fs/hubfs/Speaker%20Headshots/Donna_Moore.jpg?height=100&name=Donna_Moore.jpg) ###### Donna Moore, CEO & Chairwoman of LoRa Alliance Donna Moore is CEO & Chairwoman of the LoRa Alliance®. In this role, she oversees the organization, its strategy and direction to drive the global adoption of the LoRaWAN® standard. Moore has nearly two decades of experience launching new companies and growing businesses across a variety of industries and competitive environments. Most recently, she was CEO of SpireSpark International, a company that provides highly skilled technical and operational expertise to design and build certification, compliance, and conformance programs. Prior to that, she served as the executive director of the Digital Living Network Alliance (DLNA), where she successfully led DLNA to become the de facto IoT standard for streaming video, audio, and picture files to each other over a LAN. Under Donna’s leadership, DNLA achieved global market adoption with over 4 billion certified devices deployed worldwide. She holds a Bachelor of Science degree from San Diego State University. #### Recommended Articles [![The Best of 2023](https://blog.lora-alliance.org/hubfs/bestof2023.jpg)](https://blog.lora-alliance.org/best-of-2023) ###### [The Best of 2023](https://blog.lora-alliance.org/best-of-2023) - December 21, 2023 [![How LoRaWAN® Enables Smart Cities of the Future: A Conversation with Will Townsend and Boris Stöckermann](https://blog.lora-alliance.org/hubfs/Stockermann-Townsend-Blog.jpg)](https://blog.lora-alliance.org/how-lorawan-enables-smart-cities-of-the-future-stockermann-townsend-interview) ###### [How LoRaWAN® Enables Smart Cities of the Future: A Conversation with Will Townsend and Boris Stöckermann](https://blog.lora-alliance.org/how-lorawan-enables-smart-cities-of-the-future-stockermann-townsend-interview) - August 17, 2023 [![LoRaWAN® Creates Sustainable Communities: Reducing Food Deserts with LoRaWAN IoT](https://blog.lora-alliance.org/hubfs/Garden-banner-sustainableiot.jpg)](https://blog.lora-alliance.org/reducing-food-deserts-with-lorawan-iot) ###### [LoRaWAN® Creates Sustainable Communities: Reducing Food Deserts with LoRaWAN IoT](https://blog.lora-alliance.org/reducing-food-deserts-with-lorawan-iot) - June 21, 2023 #### Recommended Articles #### Recommended Articles #### Recommended Articles Search Article ### Popular Posts ### Recent Post ### Recent Posts [No Wires, No Waste: What the 'Water in India' Conference Revealed About LoRaWAN's Critical Role in India's Water Crisis](https://blog.lora-alliance.org/no-wires-no-waste-what-the-water-in-india-conference-revealed-about-lorawans-critical-role-in-indias-water-crisis) - 24 October, 2022 [Understanding and Improving Your LoRaWAN® Coverage](https://blog.lora-alliance.org/understanding-and-improving-your-lorawan-coverage) - 24 October, 2022 [How AI-Powered Zone-Level Tracking Captured Attention at MWC](https://blog.lora-alliance.org/how-ai-powered-zone-level-tracking-captured-attention-at-mwc) - 24 October, 2022 [Powering the Future: How Energy Harvesting and LoRaWAN® Enable Battery-Free AI Vision](https://blog.lora-alliance.org/powering-the-future-how-energy-harvesting-and-lorawan-enable-battery-free-ai-vision) - 24 October, 2022 [LoRaWAN® Takes Center Stage at Salon des Maires 2025: A Milestone for Connected Territories in France](https://blog.lora-alliance.org/lorawan-takes-center-stage-at-salon-des-maires-2025) - 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